Research & Planning - Buried teaser trailer

Genre - thriller / horror

Narrative - some one is buried in a coffin. Calls the police and is hung up on, the call may have been intercepted. Sparks a lighter in order to find out where they are.

USP - No footage shown, just dialogue and music. This shows that the creators want to leave the rest t the imagination.

Target Audience - young to middle aged adults. Possibly couples. Slightly niche target audience.

Music - continuous high pitched noise, regularly changing frequency. Rather unsettling.

Pace - Slow sound flow. Fade in and out of titles onto black screen.

Camera shots and angles - only shot is briefly of when the character lights his lighter, and a quick long shot is shown of him lying down in a coffin.

Dialogue - heavy breathing. Panicking man asking for help on his mobile, and is rejected by the police operator. Asynchronous sound, as there is no footage shown just a black screen.

Credits and Intertitles - Coming Soon, no specific date in order to keep the target audience interested and constantly looking for more trailers and information. The film title appear. and there is a constant animation on the bottom of the screen showing the website address as well as Facebook and Twitter etc.

I would expect that the film is quite a low budget in terms of Hollywood movies nowadays, therefore it will be easy for the makers to get a good return on the film, especially as its targeted at quite a small audience.